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New algorithm-driven Instagram feed rolled out to the dismay of users

Say farewell to chronological ordering of posts – users are now seeing their feed as organised by Instagram’s own formula, and they’re not happy.

Is your Instagram feed still ordered oldest-to-newest? Then treasure your straightforward user experience because it is not going to last.

Controversial changes to the photo-sharing platform that were met with widespread outcry when they were first flagged in March are taking effect, with users around the world reporting a new algorithm-driven feed.

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